MSA Up-Close is a column we will run until the start of the MSA conference in order to give readers more information on periodical studies related panels at the 2010 conference. We will be posting paper descriptions, abstracts, and panel descriptions; please make comments and raise questions in the Comments section. Our sixth column features Phyllis Alsdurf’’s paper, “Christianity Today Magazine and the Development of Modern Evangelicalism: Balancing Ideological Commitments and Journalistic Standards,” which she will present as part of the The Efficacy of Activism in Modernist Magazines panel.
“Christianity Today Magazine and the Development of Modern Evangelicalism: Balancing Ideological Commitments and Journalistic Standards,” 12 November 2010, 10:30am-12pm
This presentation will consider the impact of Christianity Today on an emerging American evangelical consciousness. In particular, it will focus on what internal documents reveal about the intersection of the publication’s strong ideological message with its stated journalistic commitments. While achieving journalistic credibility was important to Graham and other Christianity Today leaders, that credibility was not so much a desirable end in itself as a means to advocating an evangelical ideology.